Author Archive for gidado

THISDAY editor, Simon Kolawole, resigns in protest

THISDAY editor, Simon Kolawole, resigns in protest

  The paper’s publisher says Mr. Kolawole is free to go in pursuit of other interest ,The editor of THISDAY, Simon Kolawole, has resigned in response to Sunday’s new appointments at the newspaper which saw him removed as editor and reassigned as editorial director.In the new appointments, Ijeoma Nwogwugwu, who was previously Editor of THISDAY […]

Media Relations In Politics: Case Of Buhari

Media Relations In Politics: Case Of Buhari

Recent comments by General Muhammadu Buhari on the 2015 elections have elicited wide-scale reactions, with some people even calling for his arrest and prosecution. The senior politician used the Hausa parable kare jinni biri jinni, to express his views that the next general elections would be tough. The next day, many newspapers misquoted him as […]

How to drive the implementation phase of FoI Act

How to drive the implementation phase of FoI Act

ALTHOUGH much has not been achieved in the last one year of freedom of information regime in Nigeria, however, certain strategic steps are being experimented to ensure that the implementation phase of the Freedom of Information (FoI) Act begin to yield bumper harvest THE Media Rights Agenda (MRA), last week, released a report, entitled, One […]

One year after FoI Act… It’s motion without movement

One year after FoI Act… It’s motion without movement

T is exactly one year today, when the Freedom of Information (FoI) Act became operational in Nigeria, as President Goodluck Ebele Jonathan assented to it on May 28, 2011. It took the promoters of the bill 12 years of intense campaign and lobbying before the dream of enlisting the country in the comity of nations, […]

Investigative journalism, panacea to media extinction – Yusuf Alli

Investigative journalism, panacea to media extinction – Yusuf Alli

The name of Alhaji Yusuf Alli evokes different pictures to diverse people. But the most important of all is that of his journalism colleagues who see him as that person that can hardly be beaten to any scoop. Alli, the Managing Editor (North) of The Nation,  recently shared his experiences with LAWAL SABO IBRAHIM. He […]

Cashless Campaign with Limited Effect

Cashless Campaign with Limited Effect

The cashless policy launched by the Central Bank of Nigeria under the pilot phase in Lagos was meant to change the way we do business transactions that involves the use of cash. It has long been established that one of the reasons for rising inflation was the fact that too much money in circulation drove […]

Wanted! Transparent Pitch Devoid of Controversy

Like in politics, scheming, lobbying and maneuvering are common tools used by marketing communications practitioners in Nigeria to win businesses. Though, in line with international standards, some organisations are known to call for marketing pitches before giving out their accounts to practitioners, investigations have shown that some tenders are devoid of transparency. In the last […]

At stakeholders’ forum, NAN pledges better service delivery

At stakeholders’ forum, NAN pledges better service delivery

IN marketing communication industry, the principle that ‘the customer is king’ has continued to define how businesses response to people’s needs and desires. And the ultimate goal is always to build a network of brand loyalists. In Lagos on Wednesday last week, the News Agency of Nigeria (NAN) hosted a stakeholders’ forum designed, according to […]

How to rescue advertising from drifting, by Ayanwale

All over the word, advertising has become a key index to measure the growth of economy. The scenario is not different in Nigeria. With a fantastic list of A-list practitioners churning out first class creative, the industry in the estimation of the CEO of Centrespread, Alhaji Kola Ayanwale “has remained the oil that lubricates the […]

investigative journalism,panacea to media extinction-Yusuf Alli

The name of Alhaji Yusuf Alli evokes different pictures to diverse people. But the most important of all is that of his journalism colleagues who see him as that person that can hardly be beaten to any scoop. Alli, the Managing Editor (North) of The Nation,  recently shared his experiences with LAWAL SABO IBRAHIM. He […]