Archive for August, 2010

Footprints of Information Ministers at Abuja ICT assembly

Footprints of Information Ministers at Abuja ICT assembly

The third ordinary session of the African Union’s Communication and Information Technologies Ministerial Conference (AUCITC) had come and gone. But participants who came from over 23 African countries got the feel of strong attachment Nigeria has for the ICT as reflected in the presentation of Vice President Mohammed Namadi Sambo while declaring the second and […]

‘Why re-branding project is yielding lean harvest’

AS a reputation management consultant, who has worked in some of the foremost marketing communications firms including Insight Communications, The Quadrant Company, JSP, SO&U Saatchi & Saatchi and now TPT International, Charles Igbinidu dismissed the belief that the Heart of Africa project was an image laundering project. Image laundering, he argued, “is about covering up […]