Archive for December, 2009

Marketers Using Social Media Now, Wait for Customers

Survey reports that networking is popular, even if consumers don’t fully embrace it.Chances are you use social media. For most companies, using Facebook or Twitter or any of the other popular social media sites isn’t a question so much as it is a given. Of course we’re using social media—isn’t everybody? A new study on […]

Think You Know PR? Better Think Again By Vanessa Horwell

Take a look at some bromides about the business, and see which still hold water The axiom that "the more things change, the more they remain the same" holds true. Visibility and credibility still go a long way in forging meaningful relationships with customers, employees and media to produce real outcomes. The question is: What’s […]

The New Press Law and Matters Arising

So much noise and furor has been raised in the media last week on a Bill for an Act to Provide for the repeal of the Nigerian Press Council Act, 1992 and establish in its place the Nigerian Press and Practice of Journalism Council. The Bill, which was sponsored by a veteran broadcaster, who spent […]

Dangogo’s Praxis

Philosophers define praxis as the theorization of practice and the practicalisation of theory. Exactly that is what Kabir Dangogo has done in his book, Beyond The Banking Hall. Dangogo in the 245-page book with the first 17 pages being for the credits, brought out how the theories or principles of public relations were turned into […]

NIPR Elects New President, 17 Council Members

A new President of the Nigerian Institute of Public Relations (NIPR) has emerged after an election in Bayelsa State on Wednesday December 2, 2009. He is Alhaji Mohammed A. Abdullahi, a former commissioner of Information in Bauchi state. The election was conducted at the Institute’s Conference & Annual General Meeting in Bayelsa State which was […]

Rebranding Requires Expertise- Interview with Yusuf Mohammed

 A fellow and member of council, Nigerian Institute of Public Relations (NIPR), Malam Yusuf Mohammed recently spoke to Pembi Stephen on the institute and some other issues. Excerpts:  What is your Institute doing in support of the Federal Government’s Rebranding Project? The Federal Ministry of Information and Communications has embarked on a rebranding project for […]

My Vision for Public Relations Practice in nigeria – Abdullahi contender for President

My vision for public relations practice in Nigeria, by Abdullahi Mohammed Ahmed Abdullahi, an accomplished Public Relations Manager, is the immediate past Commissioner of Information in Bauchi State. Abdullahi, who has the record of being the longest serving Director of Press and Public Relations in the history of Nigeria, has served as the image maker […]