• Defence Information is a Serious Business- Brigadier General Olukolade

    Exclusive Interview Defence Information is a Serious Business – Brig. Gen. Olukolade, Director Defence Information Brigadier General Chris Olukolade is the Director of Defence Information. He had previously served as the Director of Army Public Relations and was one time Spokesman of the ECOMOG Force in Liberia and Sierra-Leone. As the Director Defence Information, he […]

  • New pump prices have come to stay in Nigeria- Reuben Abati, Presidential Spokesperson

        In the wake of nationwide outrage that has greeted Sunday’s announcement of formal removal of petroleum subsidy by the Federal Government, Presidential adviser on media and publicity, Dr Reuben Abati in this interview with State House correspondents insisted that the policy was in the long run benefit of the Nigerian economy, adding that […]

  • The 7 deadly sins of PR (2010 edition)

    By Michael Snyder In a lightning-fast, 24-hour information cycle, organizations must avoid these common pitfalls A few months ago, a prominent executive—someone who should have known better—asked me: “What is it exactly that you do?” Having been asked this question hundreds of times over the past quarter century, I replied: “Just like a company’s brand […]

  • 10 ways to get quoted in the media

    By Barbara Horwitz-Bennett Follow these tips to help your client or source land good coverage You've suavely managed to score a media interview for one of your experts, but so have a number of your competitors. How do you ensure that your source is quoted prominently in the final published article? When preparing for the […]

  • Be a better interviewer in 14 steps

    By Michael Sebastian michaels@ragan.com Rediscover the art of interviewing and watch your writing improve Interviewing is among the most basic of communication skills—it’s simply a conversation, right? The short answer is yes, but it’s so much more. Interviewing is one of the most important elements of strong journalistic writing. It’s research. It’s establishing contact with […]

Study: PR wins social media ownership battle

Study: PR wins social media ownership battle

By Shel Holtz PR trumps marketing when it comes to controlling the social media budget and strategy Despite the introduction of models for structuring a
Jun 11, 2010 | 0 comments | View Post
Advice for new corporate writers and editors

Advice for new corporate writers and editors

For harried but well-intentioned communication managers—and their still-malleable new writers and editors—here are some talking points worth communicating to new employees   Companies offer new
May 16, 2010 | 0 comments | View Post
10 Things to Do After You Make A blog post

10 Things to Do After You Make A blog post

Lets pretend for the sake of this post that you've just wrote a long informative blog post, it's one of your greatest ever and you
Mar 28, 2010 | 0 comments | View Post

3 Tools for Sharing Micro-content Online

By Michelle Bowles: Leveraging your connections is easy—and essential Over the last few years, the concept of micro-blogging has gone from zero to hero. Just a
Mar 25, 2010 | 0 comments | View Post
  • News

  • Nigeria Cements China Relations With Presidential Visit

    Nigeria Cements China Relations With Presidential Visit

    Nigeria’s President Goodluck Ebele Jonathan was on a five-day official visit to China from July 8 to 12, 2013. The Nigerian president’s visit was aimed at shoring up investments through bilateral talks with his Chinese counterpart, President Xi Jinping. This

    Jul 18, 2013 | 0 comments | View Post

  • Bola Agboola, Ag. DG FRCN

    FRCN gets new director general

    SEASONED broadcast administrator and marketing communication expert, Mr. Bola Agboola has been elevated as Acting Director-General, Federal Radio Corporation of Nigeria (FRCN). He has since assumed his new duty at the FRCN Headquarters in Abuja with a cognate experience spanning

    Jul 15, 2013 | 0 comments | View Post

  • Court Stops Airtel’s Advertising Pitch

    Court Stops Airtel’s Advertising Pitch

    Controversy trailing the Airtel advertising account took a new turn on Tuesday, when a Lagos High Court granted an interim injunction stopping the pitch. The suit filed by Lagos-based advertising agency, PrimaGarnet, is seeking to halt an ongoing pitch process

    Mar 06, 2013 | 0 comments | View Post

  • Other Recent Articles

  • To Rescue APCON

    To Rescue APCON

    If there is any move which the Goodluck Jonathan administration has taken which is remarkably path-breaking for the Nigerian advert industry, it is the decision to do away with the awful practice of making the serving chief executive of a local agency the chairman of the Advertising Practitioners Council of Nigeria (APCON).   Recently, the […]

    Jul 30, 2013 | 0 comments | View Post

  • Robert Orya, Nexim boss

    Media Relations: NEXIM Selects APO for Press Release Distribution in Africa

    The African Press Organization (APO), the leading press release wire in Africa, and global leader in media relations related to Africa, has announced the signature of a retainer agreement as exclusive supplier for press release distribution in Africa with the Nigerian Export-Import Bank (NEXIM), an Export Credit Agency (ECA) with a share capital of N50 […]

    Jul 17, 2013 | 0 comments | View Post

  • Gains of sanitising outdoor advertising, by Adepoju

    Gains of sanitising outdoor advertising, by Adepoju

    THE Director General of the Oyo State Signage and Advertising Agency (OYSAA), Yinka Adepoju, has said that to have an outdoor advertising industry that is internationally competitive, all stakeholders must work in unison and support proper regulation and control of the sector with professionals saddled with the task of heading the agency set up by […]

    Jun 17, 2013 | 0 comments | View Post

  • Growing Brand Equity via Corporate Social Responsibility

    Growing Brand Equity via Corporate Social Responsibility

    At an event organised by Unilever Nigeria towards the end of last year, on the company’s CSR plan, a telecast shown on how a former Vice President of the United States of America, Mr. Al Gore, was working assiduously to galvanise support for the campaign on sustainability spoke volumes on how global brand were taking […]

    Jun 05, 2013 | 0 comments | View Post

  • Media Coverage of Terrorism and Violent Crimes: Call for a Rethink

    Media Coverage of Terrorism and Violent Crimes: Call for a Rethink

    The important question of the relationship between media coverage of terrorism and the impact of such media depiction on the rest of us ordinary citizens has continued to generate debates and commentaries in different climes.  As a matter of fact, many informed persons, viz: Brigitte Nacos (2000), Boaz Ganor (2002), Bruce Hoffman (2006), Asogwa et.al […]

    May 31, 2013 | 0 comments | View Post